An Often-Neglected Source of Competitive Advantage
MARKETING | STRATEGY

An Often-Neglected Source of Competitive Advantage

The significant transformation of customer behavior continues at full speed today. I have written about this topic in the past, and I think it is time to put it at the forefront again. “Today’s consumer has seized control. Audiences have shattered into fragments and slices. Product differences can last minutes, not years. The new ecosystem…

Critical Question! What Do You Start, Stop, and Keep?
LEADERSHIP | STRATEGY

Critical Question! What Do You Start, Stop, and Keep?

Our challenges today continue to expand and morph into unexpected and unplanned developments. I see many leaders thinking inward and focusing heavily on safety as we adjust to whatever “new normal” comes out the other side.  Do you need to run all the scenarios and be mindful of cash and take care of your people? Yes! Absolutely! However,…

Can Your Company Embrace the 7-70 Rule?
EXECUTION | STRATEGY

Can Your Company Embrace the 7-70 Rule?

Are you upset because margins are slipping impacting your company’s overall profitability? AND, at the same time you want to grow your business more rapidly and more profitably? Yes – margins are one of the most important Key Performance Indicators (KPIs) for your business. And irrespective of your industry’s average profitability, we believe your company…

Has COVID Propelled Your Business into the Future?
BUSINESS MODEL | STRATEGY

Has COVID Propelled Your Business into the Future?

Driven by the COVID-19 pandemic, business transformations that would normally take years have evolved in months. We have been forced to swap from the physical to the digital world. And, these shifts that began as temporary will most likely become permanent. Many of us have crossed the digital divide this year, and there will be no…

The 10 Biggest Business Trends For 2021
STRATEGY

The 10 Biggest Business Trends For 2021

“While there are many who can’t wait to bid adieu to 2020, there’s no doubt the coronavirus pandemic and the ways businesses had to adjust to ensure their survival changed the trajectory of what 2021 will look like and what businesses should do to get ready for the upcoming year.” Bernard Mar is a futurist. …

Has COVID-19 Killed the Business Plan? Do You Really Need One?
STRATEGY

Has COVID-19 Killed the Business Plan? Do You Really Need One?

Annual planning and business plan updates. It is that time of year. Recently I have experienced a wave of blogs, news articles, pundits, entrepreneurs and business executives saying that business plans are not necessary for smaller faster growing companies–a waste of time in today’s world! They justify this viewpoint by pointing out that: 2021 is…