The New Rules of Marketing & PR

The New Rules of Marketing & PR

David Meerman Scott nails fundamental shifts in the buyer-seller relationship. A major growth challenge for companies today continues to be the profound transformation in customer behavior – how people buy in today’s virtual/online sphere.  Today’s buyers are enabled by the Internet, empowered by the enormous choice in every market, and possess the ability to compare…

Leadership Dilemma – Do You Want This Done Fast Or Right?
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Leadership Dilemma – Do You Want This Done Fast Or Right?

“Do you want this done fast or right?” How often do you get this question from your leadership team and staff? And how often do you answer: “Yes!” In other words, you don’t want to compromise on either aspect – making mistakes is not an option, yet neither is slowing down. Speed Versus Slow and…

Create 7-10 Times Competitive Advantage

Create 7-10 Times Competitive Advantage

Why do some companies excel and others do not? What makes some companies successful while others struggle? We are all looking for competitive advantage. Sustainable competitive advantage is more imperative today than ever before. With inflation, pandemic blues, international turmoil, changing American work perspectives and preferences, and a host of other issues, what is the…

Surviving The Great Resignation
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Surviving The Great Resignation

As we enter the third year of COVID-19, our working lives continue to change and transform. One word that describes our world today is resilience in coping with the “great resignation.” The key to survival in our organizations is to adapt. Whether your leadership has been moving toward a more independent working situation or have…

12 Rules for Family Business Failure

12 Rules for Family Business Failure

Did you know that 80% of the businesses in the United States are family-owned? And did you know family businesses contribute 64%% of the gross domestic product to the US economy, generate 62% of our country’s employment, and account for 78% of new job creation? Yet only 3% of family businesses make it to the…

Avoid these Strategy Traps in 2022

Avoid these Strategy Traps in 2022

It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of light, it was the season of darkness, it was the spring of hope, it…